Intermedia Design (MA)

Department Design

Content

  • Communication design
  • Product design
  • Time-based media

Course content and objectives

The master’s degree program in Intermedia Design is a research-oriented program that aims to work on socially relevant issues by focusing on problems, solutions, and methods. It offers the chance to specialize in one of the three design disciplines or to study with an interdisciplinary approach. In each semester, students can choose from among three intermedia studios that work on socially and economically relevant issues with one overarching topic: In the area of 2D, all aspects of “visual communication” are worked on intermedially: From brand and product development to comprehensive visual appearances, information and editorial design, social design and social marketing to integrated communication campaigns. The area of 3D covers all aspects of “product design.” The spectrum includes technical design, capital goods design, transportation design, and furniture and interiors. Experimental design or design thinking could also be specializations, however. 4D unites many different kinds of “time-based media” in moving picture and interaction design. Films and videos are developed in the area of audio-visual media, and in the field of “digital publishing,” animated films, websites, or other digital applications can be created. In interaction design, the spectrum ranges from interactive installations to physical computing.

Students’ profiles are intermedial, intercultural, and ethically-socially responsible. Their individual combined competence is an ideal preparation for later work in management positions. Examples of professional fields for graduates include management positions in design offices and advertising agencies, production companies, publishers, broadcasting stations, businesses, and private or public institutions. The master’s degree qualifies graduates for higher civil service (höherer Dienst).

Requirements

  • Completed university degree in design, architecture, art, or art history
  • Other: Portfolio, recommendation