Engineering and Management (BA)

Department Electrical Engineering, Mechanical Engineering and Engineering Management

Content

  • Marketing management and corporate planning
  • Corporate logistics and controlling
  • Measurement and control technology
  • Machine elements and production technology
  • Project work and practical courses

Course content and objectives

In the bachelor’s program in Engineering and Management, besides a solid theoretical foundation students obtain the ability to keep an eye on business and engineering insights in a strategic manner, to analyze these insights, and to adjust their actions accordingly. Both consumer goods and capital goods markets offer a broad spectrum of applications for this. Graduates have optimal career chances in many different business-technical fields. Engineering managers find positions in integrated fields in which both functions are linked for the company’s market-oriented value creation processes. They are often active in areas that have developed as independent and cross-departmental functions.

They can work in technical-business areas or in operational management positions and can be active in marketing and sales, in production and logistics, in controlling, in quality and business process management, or in innovation and technology management.



Requirements

  • Abitur
  • Qualification for universities of applied science (Fachhochschulreife)
  • Master craftsman or previous education or vocational training considered equivalent