Prof. Dr. Stefan Stumpp

Department 2 - Economics , Department 6 - Electrical, Mechanical and Industrial Engineering

Prof. Dr. Stefan Stumpp

Stefan Stumpp is Professor of Business Administration, in particular Transformation Process Management. His research and teaching focuses on digital transformation, digital business models and digital marketing.

Publications

Social Media / Stumpp, Stefan *1968-*. - 5., vollständig aktualisierte und erweiterte Auflage. - Baden-Baden : Nomos, 2025
Exploring the potential of AI to increase productivity in small marketing teams / Szenftner, Aniko. - Enthalten in: Buisine, Stéphanie. Proceedings of the 19th European Conference on Innovation and Entrepreneurship, ECIE 2024, 26-27 September 2024 (2024), S.970-977
Augmented Reality (AR) Lenses : User Experience on Snapchat / Ortega, Anna. - Enthalten in: Journal of usability studies, Bd. 19 (2024), 3
show all publications in OPAC

Degree Program Advisor
Business Studies (Full-Time Program, Dual Study Option), Bachelor of Arts

Professor - Dept. 2 WI
Stefan.Stumpp@hs-anhalt.de
Phone: +49 (0) 3471 355 1358
Geb. 09 - Marx-Haus
2.Obergeschoss
Raum 2.01
Strenzfelder Allee 28
D-06406 Bernburg

Temporary Lecturer - Dept. 2 WI
Stefan.Stumpp@hs-anhalt.de

Temporary Lecturer - Dept. 6 EMW
Stefan.Stumpp@hs-anhalt.de

Responsibilities
BWL, insb. Transformationsprozessmanagement

Directory of People

Prof. Dr. Stefan Stumpp